VETTY Awards® Recognizes Red Brick Partners For Excellence in Animal Health Care Marketing
JANUARY 20, 2025 (Orlando, FL) – Red Brick’s marketing campaign has been recognized among the best in the animal health care industry. Red Brick Partners was awarded a Gold VETTY in the category of Agency Self Promotion for their 5 Year Anniversary Celebration Kit.
The North American Veterinary Community (NAVC) today announced the winners of its 2024 VETTY Awards® program, which is dedicated to recognizing marketing excellence in the animal health care industry. Veterinary industry nonprofit and for-profit organizations and agencies throughout the globe were invited to submit their projects for consideration during the 2024 awards program.
Red Brick Partners celebrated 5 years of business this year and created a remote celebration kit to honor their industry partners and commemorate this important milestone together. The direct mail celebration kit included a branded 6-can RTIC cooler, French bulldog ice cube trays to bring awareness to BOAS, a branded tumbler, a Dogfish Head can opener to celebrate our Delaware-based roots, and coffee from a local client.
“We are proud to recognize the amazing work that those in marketing and advertising are accomplishing across the animal health care industry. They really bring out the heart and science of veterinary medicine with animals at the center of it all,” said NAVC CEO Gene O’Neill. “This year’s VETTY Awards® winners showcased many of the advancements in animal medicine, a deep understanding of the animal health care audience, technological developments and memorable creative campaigns. We also saw a lot of advancement in how marketing messages were delivered, including gamification and the incorporation of AI technology. Through their creative and strategic work, they are really making a difference.”
The NAVC, the world’s leading provider of veterinary continuing education, introduced the VETTY Awards® competition in 2017 to recognize and reward marketing that helps fuel the rapidly growing animal health industry. Since its inception, the VETTY Awards® has rapidly grown to be a prestigious awards program, pulling entries from around the world and recognizing the best in marketing animal health care products, programs and services.
Veterinary industry nonprofit and for-profit organizations and agencies around the globe were invited to submit their projects for consideration during the 2024 awards program. Entrants included agencies and companies in veterinary clinics, pet pharmaceuticals, foods, diagnostic equipment, professional associations, advocacy groups and more. Each entry was rigorously reviewed by a judging panel, comprised of leaders in the creative marketing field, to ensure the highest standards of excellence were maintained.
From January 25-29, 2025, Red Brick Partners will be among the VETTY Awards® winners recognized at the 42nd annual Veterinary Meeting & Expo (VMX), which takes place January 25-29 at the Orange County Convention Center in Orlando, Florida. Presented by the NAVC, VMX is the world’s largest and most comprehensive global veterinary education conference with more than 1,300 hours of continuing education, world-class entertainment and its award-winning VMX Expo Hall featuring the latest advances in veterinary medicine. As the first veterinary conference of the year, VMX sets direction for the industry. All VETTY Awards® winners will be featured inside the VMX Expo Hall and celebrated during a special NAVC VETTY Awards® & Media Reception on Sunday, January 26, 2025, at the Hyatt Regency Orlando.
Amanda Hoffmeyer, CEO of Red Brick Partners, commented, “We are so grateful for this honor! As a veterinary-specific marketing agency, we hold the VETTY Awards® in the highest regard and look forward to celebrating them in Orlando. We spend a lot of effort treating our clients like gold. This remote celebration kit was a labor of love to make sure our most important industry partners could share in our special milestone. Winning a Gold VETTY for it feels surreal.”
To learn more about the VETTY Awards® or to see a full list of winning entries, visit www.thevettys.com. For more information about NAVC, visit www.navc.com.
ABOUT NAVC
The North American Veterinary Community (NAVC) is a nonprofit 501(c)(3) association dedicated to supporting and advancing veterinary professionals worldwide. As the world’s leading provider of veterinary continuing education, the NAVC delivers essential training, tools and resources for veterinary professionals to stay abreast of advances in animal medicine and provide the best medical care for animals everywhere. Through its commitment to innovation and excellence, the NAVC has developed a diverse portfolio of products and services, including: educational events, headlined by VMX, the world’s largest, most comprehensive continuing education conference and launchpad for new products and innovations within the veterinary industry; a robust digital platform for virtual learning and engagement; the veterinary industry’s largest and award-winning portfolio of trade publications; and an advocacy arm which unites the veterinary community and pet lovers. The NAVC was founded in 1982 and is headquartered in Orlando, FL. Since 2017, the NAVC has been recognized annually as one of the Top Workplaces by the Orlando Sentinel. To learn more about NAVC's products and brands, visit https://navc.com/. To see our schedule of upcoming events, visit https://navc.com/calendar/.