If you haven’t read any of Rohit Bhargava’s books then you are missing out. Each year he curates a book of “Non-Obvious Trends”. In the book he presents 15 new “Non-Obvious” trends that will likely have an impact on marketing in the next 12 months.

This book is full of insights that can be great idea starters for marketers. He also goes back and gives a letter grade to all of his previous trend predictions. Bhargava’s writing style is approachable and he provides tangible examples of the upcoming trends. I have been reading this work every January for the past 4 years and it never disappoints.

Check out the sneak peak of the 2019 trends before you decide if the book is right for you: https://www.rohitbhargava.com/2018/12/2019-non-obvious-trends-sneak-preview.html

Check out his interview on the recent Podcast with Social Pros: https://www.convinceandconvert.com/podcasts/episodes/non-obvious-2019-trends-for-social-media-and-beyond/

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